In 2026 a professional restoration website runs anywhere from about $500 for a bare freelancer build to $10,000 or more from a traditional agency. Most restoration pros land in the $1,000 to $3,000 range for the build plus a monthly fee for hosting, changes, and Google management. The number that matters more than price is payback: the average restoration pro job is worth $3,864, so a site that brings even a few jobs pays for itself fast.
If you run a restoration company, you have probably collected quotes that range from suspiciously cheap to flat out insulting. This guide breaks down what each price tier actually gets you, the hidden costs nobody mentions on the sales call, and the questions that protect you no matter who you hire. Including if that is not us.
The four ways to buy a website, priced honestly
| Option | Upfront | Ongoing | What you really get |
|---|---|---|---|
| DIY builder (Wix, Squarespace, GoDaddy) | $0 | $20 to $50/mo | Cheapest on paper. You pay in weekends instead of dollars, and most DIY trade sites never get the speed, structure, or Google profile work that makes the phone ring. |
| Freelancer | $500 to $3,000 | Varies | Can be great value if you find a good one. The risk is support: when your site breaks or you need changes in month eight, many freelancers have moved on. |
| Traditional agency | $3,000 to $10,000+ | $100 to $500/mo | Strong work at the top end, but built for companies with marketing budgets. Long timelines, contracts, and change fees are common. |
| Seven Rails | $997 or $1,500 flat | $99 or $149/mo | We build the full preview first, free. You only pay if you love it, then everything is included: hosting, unlimited changes, and monthly Google Business Profile management. |
What actually makes a restoration website worth paying for
Price tells you less than the checklist below. A restoration pro's customers search in a hurry, compare quickly, and call the business that looks real. These four things decide whether your site produces jobs or just exists:
of near me searchers visit a business within 24 hours.
Think with Googlephone calls convert 10 to 15 times better than web form fills.
Ruler Analytics, 2025of consumers only use businesses rated 4 stars or higher.
BrightLocal, 2026more trustworthy is how consumers rate a business with a website.
DreamHost, 2026- Speed. A site that loads in 1 second converts up to 3 times better than one that takes 5 (Portent, 2022). Most template sites fail this.
- Tap to call everywhere. Since calls convert 10 to 15 times better than forms, your number should be one thumb tap away on every screen.
- Your real reviews on the page. They do the selling before you ever pick up.
- A managed Google Business Profile. The website and the profile work as one machine. Most cheap builds skip the profile entirely.
The payback math for a restoration company
Here is the only spreadsheet that matters. The average restoration pro job runs about $3,864 (Angi, HomeAdvisor, Modernize, HomeGuide averages, 2025 to 2026). Restoration Pros currently pay around $100 per rented lead on platforms (industry estimate) (The Media Captain and LocaliQ, 2025), and shared leads close at roughly 5 to 15 percent. Your own website generates calls with no per lead fee. Even two extra customers a month changes the year.
Run your own numbers with your real job value and close rate in our free ROI calculator. We made the defaults conservative on purpose.
Hidden costs to ask about before you sign anything
- Change fees. Many agencies bill $75 to $150 per hour after launch. Ask what a photo swap costs in month six. (With us: nothing. Unlimited changes are included.)
- Hosting and SSL. Some quotes exclude them, then add $20 to $50 monthly.
- Who owns the domain and content. If you cancel, can you take everything with you? Get it in writing. Our agreement says you own it all.
- Contracts. Twelve month lock-ins are common. Month to month keeps everyone honest.
Fair questions, straight answers
Is a monthly fee or a one time build better for a restoration company?
One time builds age. Prices change, photos change, seasons change, and a site nobody updates slides down the rankings. A fair monthly that includes hosting, changes, and Google profile management usually beats a cheap build you have to maintain yourself.
Do I own the website if I cancel?
With us, yes: the domain, the content, and the reviews stay yours, and that is written into our service agreement. Ask any builder the same question before you pay.
How long does it take to build?
Our previews usually take a few days, and the live site is on your domain within 48 hours of approval. Agencies commonly quote 4 to 8 weeks.
Can the site handle emergency positioning?
Yes. The number is one tap from every screen and the message is simple: we answer now, we start now.
See your website before you ever pay a dime.
We build restoration pros a full preview free. Love it and it is live in 48 hours. Text us your business name and we will get started.
Figures cited above come from published industry sources noted on each card or table. Estimates are labeled as estimates. Results vary by market and how fast you answer the phone, and nobody can honestly guarantee rankings.